Analysis Of A Health Care Organization Free Essay Example, 1500 words

According to Collins, technology plays an important role in the success of an organization when used correctly (Collins J. C., 2001). This is evident in the case of Adventist Whole Health Network where the organization’s mission and values are alive and well coordinated with all of its professional health care services through efficient use of technology. Moreover, Collin argues that organizations operating in social sector cannot progress to greatness while implementing mere business strategies (Collins J., 2006). Hence Adventist Whole Health Network majorly focuses on the humanitarian services which make the organization stand apart from its competitors. Organizational Culture and Learning Environment Schein emphasizes that an individual cannot develop culture because it is a group phenomenon and only forms through communication (Miller, 2012). When individuals begin to work together in an organization they develop similar responses towards work pressure and other stimuli which subsequently explain their behavior within the organization. At Adventist Whole Health it is a norm to follow established rules and regulations which allow employees and patients to use religious concepts along with medical practices. It is also their tradition to provide grief support to patients specifically when they have lost a loved one (Spiritual Care and Bereavement Support, 2014). We will write a custom essay sample on Analysis Of A Health Care Organization or any topic specifically for you Only $17.96 $11.86/pageorder now The organization’s climate is significantly supportive and caring whereas employees have greater commitment towards their jobs. According to Senge, an organization can develop learning culture through encouraging employees towards what they truly want and motivating them to achieve work life balance (Senge, 2010). For instance, at Adventist Whole Health the management particularly focuses on collaborative activities and active participation by the employees in making health care more productive. Leadership Style Porter-O Grady defines leadership as versatile process in which a goal is identified then employees are motivated to achieve it (Frankel, 2008). Schein explains that leaders are required to comprehend the dysfunctional and functional perspectives of cultures so as to manage evolution and change (Thomas, 2014). The predominant leadership style at Adventist Whole Health is central as the management identifies the fundamental goals, for instance, meeting faith related needs of patients. Then it supports and motivates employees towards the goal achievement. Here, it is important to notice that active involvement of different organizational teams is essential for achieving peak performances (Nelson, 2011).

The Famous Poet, William Shakespeare - 439 Words

Have you ever wrote a 14 line poem with a strict rhyme scheme? Ok try writing 154 of them like William Shakespeare. A man named William shakespeare was one of the most famous poets. He had no real birth records but church records say he was baptized on April 26th and it is important to be baptized within a couple days after birth. The assumed birthday is of Shakespeare is april 23rd. He lived in Stratford-upon-Avon in Warwickshire. As a child William had a father as a glove maker and merchant. His mother was an heiress. He also had 4 sisters and 3 brothers. The first born girl was Joan who only live for 2 months. His other sisters were Margaret Joan( named after the first born) and Anne. His brothers names are Edmund, Richard and Gilbert. His father was John Shakespeare and his mother is Mary Shakespeare. William also had a fish which is a axolotl or a mexican walking fish. As a child William Shakespeare attended The Stratford Grammar school. This is where he got his play writing ed ucation. The king soon signed a charter saying that the school now be known as Kings New School of Stratford-upon-Avon. During the years that Shakespeare attended the school, at least one and possibly three headmasters stepped down because of their devotion to the Catholic religion. One of these masters was Simon Hunt, who in 1578, according to tradition, left Stratford to pursue his more spiritual goal of becoming a Jesuit( member of the Society of Jesus), and relocated to the seminary atShow MoreRelatedWilliam Shakespeare is one of the most famous English poet and play writers in the world.600 Words   |  3 PagesWilliam Shakespeare is one of the most famous English poet and play writers in the world. Shakespeare has many plays that were written and performed to create an effect on his audience by creating thoughts and discussions about the social, cultural, and economic values and perspectives that were taking place throughout his time. Shakespeare’s famous play, Hamlet, was a duplication of the events occurring throughout the Elizabethan era. The main focus throughout this essay is a speech spoken by HamletRead MoreTaking a Look at Shakespeares Imagery Essay1012 Words   |  5 Pagesand in today’s modern society. He has so many famous writings and plays that there are too many to talk about. He put a lot of time, heart, and effort into all of his writings. Three of his most famous major works are Romeo and Juliet, Macbeth, and Hamlet. They are timeless and classics. It is even a question as to why they have lasted to this day. It is most likely because of Shakespeare’s popularity, imagery, and writing style. Shakespeare was wildly popular during the Elizabethan era. Read MoreResearch Paper on Shakespeare1586 Words   |  7 PagesEnglish II November 6th, 2012 Shakespeare William Shakespeare is one of the most well respected and time honored man of all time. His unique style, mysterious life and amazingly written sonnets make him the most studied and analyzed men to ever walk the planet. William Shakespeare, born in Stratford-upon-Avon, he was baptized on April 26th 1564, but his actual birth date is unknown. Shakespeare was the third child of John Shakespeare and Mary Arden. William had two older sisters, Judith andRead MoreThe Sonnet Is Derived From The Italian Word1662 Words   |  7 Pagesthe Italian word â€Å"sonetto† meaning â€Å"little song†. The history of the sonnet can be traced back to Italian origin where it influenced the rest of the world becoming a widely used strict poetic form for famous sonneteers. The sonnet sprung around the 13th century, according to the Folger Shakespeare Library it became significant in Italy when Francesco Petrarch first used it. This essay will discuss the Petrarchan sonnet, Spenserian sonnet and the Shakespearean sonnet. We like to think of the sonnetRead MoreWilliam Shakespeares Biography Essay1406 Words   |  6 PagesWilliam Shakespeares Biography William Shakespeare (1564-1616): Though William Shakespeare is recognized as one of literatures greatest influences, very little is actually known about him. What we do know about his life comes from registrar records, court records, wills, marriage certificates and his tombstone. Anecdotes and criticisms by his rivals also speak of the famous playwright and suggest that he was indeed a playwright, poet and an actor. William was born in 1564. We know thisRead MoreWilliam Shakespeare s Sonnet 73902 Words   |  4 Pages William Shakespeare â€Å"That time of year thou mayst in me behold† (Sonnet 73) The sonnet, originating in Italy, was formed by Francesco Petrarch. The Petrarchan sonnet, originally consisting of two quatrains and a couplet, was soon brought to England where William Shakespeare took an interest in this unknown form of poetry. Shakespeare revised the sonnet so it consisted of three quatrains with the rhyming scheme of â€Å"abab cdcd efef† and a rhyming couplet at the end. This revised sonnet was thenRead MoreSonnet s Sonnet : Sonnet And Shakespearean895 Words   |  4 PagesItalian poet Petrarchan invented one style of sonnet which ‘Petrarchan Sonnet’ and since 16th century, Shakespeare used one form of sonnet many times, later it called as ‘Shakespeare Sonnet.’ There are three most famous Italian poets; Thomas Wyatt, Heny Howard and Early of Surrey. Then, Wyatt had first introduced the sonnet in England. Also, Surrey created Sonnet’s English form, and Shakespeare use this form a lot, after it called as ‘Shakespear e form’ later. England also have three famous poet writers;Read MoreThe Sonnet By Sir Thomas Wyatt1167 Words   |  5 PagesItalian poet named Francesco Petrarch (1304-1374) who introduced the creation in the 13th century (Applebee 295). He wrote over 300 love sonnets, a great number of them were dedicated to a woman named Laura. Centuries passed in which sonnets were not as popular; his work was later rediscovered by two lovelorn poets. Their names were Sir Thomas Wyatt (1503-1542) and Henry Howard, earl of Surrey (1517-1547). They changed some of the rhyme scheme to tie in with the English language; Shakespeare went onRead MoreMusic in Elizabethan England817 Words   |  3 Pagessold and England was becoming more of a highly developed Empire. The golden age represented the apogee of the English Renaissance and saw the beginning of poetry, music and literature. This time is exceptionally acclaimed for the play author William Shakespeare. It was a short period with peace be tween the English transformation and the fight between the protestants and the Catholics. Also at the same time the English had an effective and combative guard (army) at the time for security or for warRead MoreWilliam Shakespeare s The Elizabethan Era1478 Words   |  6 PagesWilliam Shakespeare is one of the most famous poets, dramatists, and actors of his time, let alone all of all of history. Though many details of many aspects of his life are uncertain, it is evident through the popularity of his works that he forever remain a distinguished individual of the Elizabethan era. The stability of England under Queen Elizabeth I allowed artists to flourish as the populations attention turned from that of the political and religious scene to more interest based endeavors

Sherlock Holmes - the Man and his Enemies free essay sample

An insight into the character of fictitious detective Sherlock Holmes by Arthur Conan Doyle with an emphasis on his interaction with his adversaries. This paper looks at the hero detectives Sherlock Holmes and considers if there is a possibility he suffered from an obsessive disorder problem. It also discusses the Holmes stories and certain aspects of his adversaries. Also examined is the story The Hound of the Baskervilles with a discussion on the setting of the actual scene within the novel and how the literature and atmosphere of the time along with the views and ideals of those reading the novel are affected by the atmosphere and descriptions of the authors? words. Also discussed are the Stories of the Sussex Vampyre and the Final Problem. Sherlock Holmes is known through out the world as the model private detective, or as he is described a consulting detective since the first pages of a Study in Scarlet were published in Beetons Christmas Annual in 1887. We will write a custom essay sample on Sherlock Holmes the Man and his Enemies or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Arthur Conan Doyle the creator of Britians Master Sleuth wrote sixty original stories on Holmes adventures, of these sixty, fifty six were short stories and four were full To many Sherlock Holmes is the key man in any adventure story as he battles the menaces of evil using his superpowers that are purely based on his own observances and deductions, Holmes methods can be learned by any person with a mind to open his eyes and use all of his senses rather than just what he thinks he sees.

The life and Poetry of William Buttler Yeats Essay Example For Students

The life and Poetry of William Buttler Yeats Essay On June 13 1865 William Butler Yeats was born in Dublin Ireland. From the start Yeats had artistic influences, due to the fact that his father Jack Butler Yeats was a noted Irish painter. He had no formal education until he was eleven, at that time he started at the Godolphin Grammar School in Hammer*censored*h England and later he enrolled in Erasmus Smith High School in Dublin. Throughout his schooling he was considered disappointing student, his studies were inconsistent, he was prone to day dreaming, and poor at sports. In 1884 Yeats found his way to the Metropolitan School for the Arts, here he met a poet by the name of George Russell. We will write a custom essay on The life and Poetry of William Buttler Yeats specifically for you for only $16.38 $13.9/page Order now Yeats and Russell sheared the same dreams, visions, and the enthusiasm for them. Russell and Yeats soon founded the Dublin Hermetic Society for the purpose of conducting magical experiments. They promoted their idea that whatever great poets had affirmed in there finest moments was the nearest we could come to an authoritative religion and that their mythology and their spirits of wind and water were but literal truth. This sparked Yeatss interest in the study of the occult. After his experience in the hermetic society he joined the Rosicrucians, Madam H. P. Blavavtskys Theosophical Society, and MacGregors Mathers Order of the Dawn. Yeats consulted spiritualists frequently and engaged in the ritual of conjuring the Irish Gods. The occult research Yeats made was apparent in his poetry. The occult was a source of images to use in his poems, and evedence of this is in all of his works. In1885 Yeats met John OLeary an Irish Nationalist and Fenian leader. OLeary played a large role on get ting Yeatss his work first published in The Dublin University Review and directing Yeatss attention to native Irish sources for inspiration. The influence of OLeary caused Yeats to take up the Irish writers cause. England was trying to destroy all Irish literature in an attempt to anglicize Ireland through a ban on the Gaelic language. OLearys nationalism and opposition to violence impressed many people including Yeats. These views helped shape political views that Yeats would hold for the rest of his life. In 1889Yeats met Maude Gonne, a woman he loved unrequitedly for the rest of his life. Yeats asked Gonne to marry him many times but she always turned him down. Gonne was an Irish patriot and an inspiration to Yeats. Yeats frequently accompanied here to political rallies even though he usually disagreed with her extremist tactics. Their relationship went through a lot including Gonnes short-lived marrige to John McBride. Most of Yeatss poetry is addressed to her. Yeats associated her with Helen of Troy, whose capriciousness led to the destruction of a civilization. In 1986 Yeats became friends with Lady Isabella Augusta Gregory, a nationalist playwright. Together Yeats and Lady Gregory helped to found the Abbey Theater. As the director and dramatist Yeats helped to turn it into a leading theatrical company of the world and a center of the Irish Renaissance. Near the Turn of the century Yeats fought to abandon his old style of writing, at this time his writing became less mystical and symbolic and it became clearer. Yeats eventually got married in 1917, at the age of 52. His wife was Georgie Hyde-Lees, while on their honeymoon she discovered that she had mediumistic abilities. Through automatic writing she could communicate with a visionary realm. In Yeatss later years he became more involved in politics. From 1922 1928 he was a senator for the Irish Free State. In 1923 Yeats received the Nobel Prize for literature, and died on January 18 1939 in Roquebrune France. Yeats was buried in Sligo Ireland. A Drunken Mans Praise of Sobriety This is a lyrical poem, which Yeats wrote in 1938. The title sounds like its a poem about a recovering alcoholic, but it seems that the person that Yeats is talking about is drunk. It also appears that he is such an alcoholic that he is drinking to feel normal. The line Sobriety is a jewel leads me to believe that sobriety is a goal. .ue70114cf170530f6908d7faf78c0201d , .ue70114cf170530f6908d7faf78c0201d .postImageUrl , .ue70114cf170530f6908d7faf78c0201d .centered-text-area { min-height: 80px; position: relative; } .ue70114cf170530f6908d7faf78c0201d , .ue70114cf170530f6908d7faf78c0201d:hover , .ue70114cf170530f6908d7faf78c0201d:visited , .ue70114cf170530f6908d7faf78c0201d:active { border:0!important; } .ue70114cf170530f6908d7faf78c0201d .clearfix:after { content: ""; display: table; clear: both; } .ue70114cf170530f6908d7faf78c0201d { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ue70114cf170530f6908d7faf78c0201d:active , .ue70114cf170530f6908d7faf78c0201d:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ue70114cf170530f6908d7faf78c0201d .centered-text-area { width: 100%; position: relative ; } .ue70114cf170530f6908d7faf78c0201d .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ue70114cf170530f6908d7faf78c0201d .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ue70114cf170530f6908d7faf78c0201d .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ue70114cf170530f6908d7faf78c0201d:hover .ctaButton { background-color: #34495E!important; } .ue70114cf170530f6908d7faf78c0201d .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ue70114cf170530f6908d7faf78c0201d .ue70114cf170530f6908d7faf78c0201d-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ue70114cf170530f6908d7faf78c0201d:after { content: ""; display: block; clear: both; } READ: Autism 2 EssayThe use of the word jewel leads me to believe that it is a goal that is hard to achieve. The following line That I do much adore; makes me believe that he wants to achieve his goal very badly. The repetitive talk of keeping him dancing could have two meanings. The first one is he is talking to himself or another person to keep him away from the bar and getting a drink. The other meaning could be that he is talking to a drink and keeps just to continue dancing and avoid passing out. As a whole the poem is a bout a man drunk off his ass realizing that he has a problem. Saying that a drunk is dead makes me think that he actually realizes how bad alcohol is, but that could just be the modern day values of society that I know. The Old Men admiring Themselves in the Water They had hands like claws, and knees This poem was written some time between 1904 and 1910, at this time Yeats would have been between 39 and 45 years old. When Yeats wrote this he probably started to see changes in himself, and when he saw old men he realized how close he was to becoming one of them himself. Because of the subject, I find it strange that e used a lyrical style of writing. Yeats wrote this poem between 1919 and 1928. I think that this poem has more meaning than just wanting to play with a squirrel. At the time it was written there was some major industrialization going on, so that leads me to believe that the squirrel represents all of nature, and he is trying to enjoy nature. The fact that the squirrel runs away shows that nature knows of mans destructiveness and it doesnt trust man. What I think Yeats is trying to say is that he really doesnt agree with industrialization, but again he uses a lyrical style.

Use of Donde and Related Words for Where in Spanish

Use of Donde and Related Words for Where in Spanish Donde and related words and phrases are used in Spanish to indicate the concept of where. The different forms can be easy to confuse, and even native speakers dont always clearly distinguish between sound-alikes such as adonde and a donde. Here are the most common uses: Donde Donde typically functions as a relative pronoun following a noun or preposition. Its use is a bit broader than the English where, so it can sometimes be translated as which or in which. Note also that the English where often is used without a preposition even though the preposition is mandatory in Spanish, as the parenthetical words show: Es la casa donde nacià ³ mi madre. (Its the house where my mother was born.)El lugar donde vivimos nos hace quienes somos. (The place where we live makes us what we are.)Las escrituras son el espejo donde vemos el alma. (The scriptures are the mirror in which we see the soul.)Invierte tu dinero en donde està © tu corazà ³n.( Invest your money where your heart is.)No sà © de donde obtenà ­a ella el poder para ver el futuro. (I dont know from where she got the power to see the future. Note that the from in the translation could be omitted, while de in the Spanish sentence couldnt.)Fueron a donde estaban las chicas. (They went where the girls were. To in the translation is optional.)Viajo a donde los mapas terminan. (Im journeying to where the maps end.)Encontraron un lugar estratà ©gico desde donde se podà ­an controlar las caà ±ones. (They found a strategic place from which they could control the cannons.) Dnde Dà ³nde is similar to donde but is used in questions, indirect questions, and exclamations. If youre asking something that expresses the concept of where to and want to use the preposition a, use adà ³nde (see below), which is the equivalent of a dà ³nde, although the former is preferred. Note that dà ³nde without a preposition does not indicate movement:  ¿Dà ³nde comemos hoy? (Where are we eating today?_ ¿Dà ³nde en el web puedo crear mi cuenta? (Where on the web page can I create my account?) ¿De dà ³nde eres? (Where are you from?)No quiero saber dà ³nde has estado o que has visto. (I dont want to know where you have been or what you have seen.)i ¡Hacia dà ³nde vamos? (Where in the world are we going to?)No sà © dà ³nde est. (I dont know where he is.) Adonde Adonde usually functions as a relative adverb, typically following a location and followed by a verb of motion. Pueden escoger la escuela adonde quieren enviar a sus hijos. (You can choose the school where you want to send your children to.)Aquella es la playa adonde fuimos hace unos aà ±os. (That is the beach were we went to some years ago.)Estn en un remoto pueblo adonde viajaron para dar un concierto. (Theyre in a remote village where they went to give a concert.) Adnde Adà ³nde is used in direct and indirect questions to indicate motion toward a place:  ¿Adà ³nde vamos despuà ©s que morimos? (Where do we go to after we die?) ¿Adà ³nde sales con tus amigos? (Where are you leaving to with your friends?)No tengo la menor idea adà ³nde nos llevar. (I dont have the slightest idea where it will take us to.) Dondequiera Dondequiera (or, less commonly, adondequiera) is typically used as an adverb meaning anywhere, everywhere, or anyplace. It is sometimes spelled as two words: donde quiera. No habà ­a una escalera dondequiera. (There werent stairs anywhere.)Triunfaremos dondequiera que vamos. (We will triumph wherever we go.)Dondequiera que fue mi amigo, encontrà ³ problemas. (Wherever my friend went he ran into problems.)Dondequiera veo gente abrazandose y eso me hace sentir tan feliz. (Wherever I look I see people hugging each other than this makes me feel so happy.)Nos encontrarà ­amos caminando por dondequiera en el desierto sin propà ³sito ni direccià ³n. (We found ourselves walking everywhere in the desert without aim or purpose.) Although less common, donde sea is sometimes used in the same way: Irà © a donde sea que se me abra una puerta. (I will go to wherever a door opens for me.)Puedes comer saludable donde sea. (You can eat healthy anywhere.) For Beginners: What You Should Know First You can usually use  ¿dà ³nde? when asking where someone or something is. Use  ¿adà ³nde? when asking where someone is going:  ¿Dà ³nde est? Where are you? ¿Adà ³nde vas? Where are you going?

Another 3 Cases of Misplaced Modifiers

Another 3 Cases of Misplaced Modifiers Another 3 Cases of Misplaced Modifiers Another 3 Cases of Misplaced Modifiers By Mark Nichol Modifiers- phrases that provide additional information- are easily (and therefore often) misplaced, creating syntactical confusion. Here are three such sentences, each followed by a discussion and a revision. 1. I will follow up with some of the questions I did not have a chance to address in a future post. This sentence reads as if the writer presciently knows that he or she will be unable to address certain questions when he or she writes a subsequent post and will follow up at an even later time. What the writer means is that the questions will be addressed in a future post because he or she was unable to do so in the post in which the statement was written. That intended meaning is clearly stated in the following revision: â€Å"I will follow up in a future post with some of the questions I did not have a chance to address.† Even better, begin the sentence with the modifying phrase: â€Å"In a future post, I will follow up with some of the questions I did not have a chance to address.† 2. Most recently, a bill was proposed in Congress, dubbed the Financial Services Innovation Act of 2016, which seeks to create a financial services innovative office. Here, Congress is mistakenly given the name of a legislative act. But the parenthetical phrase in which the act is named pertains to bill, not Congress, so the phrase must appear immediately adjacent to the pertinent word: â€Å"Most recently, a bill, the Financial Services Innovation Act of 2016, was proposed in Congress that seeks to create a financial services innovative office.† (Alternatively, shuffle the sentence’s components around, keeping the appositives â€Å"a bill† and â€Å"the Financial Services Innovation Act of 2016† adjacent to each other, for this result: â€Å"Most recently, the Financial Services Innovation Act of 2016, a bill that seeks to create a financial services innovative office, was proposed in Congress.† 3. She and her husband started the firm that builds windows and curtain walls in their basement eleven years ago. The location of the phrase â€Å"eleven years ago† paradoxically implies that the firm continues to build the products at a previous point in time. However, the phrase refers not to when the construction occurred, but to when the company that does the construction began operations. It is best situated at the beginning of the sentence: â€Å"Eleven years ago, she and her husband started the firm that builds windows and curtain walls in their basement.† However, this sentence has another misplaced modifier that must be addressed- the windows and walls themselves were presumably not built in the basement; the point is that the company was started there, so further revision is called for. In this case, simply setting the phrase describing the purpose of the company off from the main clause as a nonessential phrase helps focus the sentence’s emphasis: â€Å"Eleven years ago, she and her husband started the firm, which builds windows and curtain walls, in their basement.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar category, check our popular posts, or choose a related post below:Creative Writing 101â€Å"As Well As† Does Not Mean â€Å"And†Plurals of Proper Names

'An investigation in to why consumers may choose to buy a BMW as Essay

'An investigation in to why consumers may choose to buy a BMW as oppose to another brand of car' this could involve examinin - Essay Example An insight into the BMW brand BMW brand seeks to convey the message to consumers that BMW means â€Å"the ultimate driving machine,† and influence the behavior of the consumers. BMW has been successful in creating awareness and ‘esteem value’ of its cars and strengthened its position in the market over the period of time. BMW is synonymous with luxury car and treated as status symbol by the consumers. The brand equity has been built by branding efforts highlighting quality and excellence in performance of its products on a continuous basis. An overview of consumer behavior and the buyer decision making process This section will study and analyze the consumer behavior and its importance in marketing and give an overview of the buyer decision making process in relation to BMW cars. Cars are usually not purchased very often and cost a large amount of money – making them high investment purchases. Problem Recognition The consumer needs a car to travel socially and/or for work purposes/commuting; the need for a car is most likely an active problem (i.e. the consumer is aware that he/she needs a car) Information Search Potential customer researches different makes and models of cars and may look in to indirect competition such as public transport or bicycles. Evaluation of Alternatives The consumer will narrow the choices down until he/she come to a decision; the consumer will normally narrow down from makes that they are aware of, then ones that they would consider buying, then down to a small choice until they come to a decision. Purchase Decision The consumer will take in to account what their family and friends think of the car that he/she has decided to buy – consumers will also asses the risks involved with the purchase such as the financial and social risks. Post Purchase evaluation After purchasing, customers will continue to evaluate the car, this stage is vital to ensure future sales and promote brand loyalty for BMW. Effec tive after sales service plays an important role in enhancing the customer satisfaction. Symbolic Consumption Purchases carry symbolic meanings and can satisfy individual, social, or cultural needs. Driving a car that is perceived to be sporty, luxurious and exclusive can promote individualism and self esteem. Self-concept attached to the product helps to establish the user’s identity. In order for conspicuous consumption to be rewarded and thus maintained in society, individuals must attach symbolic meaning to products that infer something about their owner. This tendency to attach meaning to products is referred to as symbolic consumption. (Belk, Bahn and Mayer 1982; Belk, Mayer and Driscoll 1983). Symbolic consumption involves the owner as an encoder trying to communicate something about themselves through purchasing a product and a decoder who understands the symbolic message; for example: consumers may purchase an expensive car such as a 7-series BMW to show that they ar e well-off; although demographics such as age, gender and social class effect individuals' ability to form impressions about owners of cars. Research shows that children's ability to make inferences about others based on product ownership

For Profit Healthcare Organization Essay Example | Topics and Well Written Essays - 750 words

For Profit Healthcare Organization - Essay Example Supervisory management is there to allocate work to individual employees and groups of employees and is there to ensure that the assigned tasks are carried out. The top management makes decisions with the help of middle and supervisory management. There is a collaborative environment in the hospital (Sentara Healthcare). Collaborative environment means that the management shows interest towards the problems and issues of employees and also work for their betterment. Employees are given rewards for their good performance and for bad performance, they are also punished. The management of the hospital considers employees as its assets and acknowledges their contribution towards the advancement of the hospital. The internal environment of the hospital is disciplined as the employees have to follow certain rules and regulations that are known to them. In case the rules and regulations are disregarded, the employees have to face the consequences. According to the hospital management, for the betterment of a hospital environment, the rules should be followed by all the employees to ensure that the hospital remains well-reputed in people’s view. The safety of patients is also a major concern of the hospital (About Sentara Healthcare 2008). The patients are also asked to follow the particular rules that are designed for them such as the meeting timings and medicinal timings. The inner environment is structured in a format according to which, the employees are required to remain disciplined. The management is also interested in the behaviors of employees towards the patients. The management makes sure that the patients are dealt with patience and care. A collaborative environment is there due to which, employees help each other and consult with supervisory management in case of any problems or issues. As far as external environment is concerned, the

Liquidity Crisis Essay Example for Free

Liquidity Crisis Essay At present our commercial banks are passing a difficult situation. Most of the banks are in liquidity crisis. And this type of shortage of money makes difficult to engage in various transactions. Now the main causes behind this are given below:- Currency value: In the recent year, our country has experienced a decline in the value of Tk against currency which has created has huge liquidity crisis in the banking sector. For this reason our country has failed to collect maximum amount of US dollar required to open letter of credit (LC) for local businessmen to import essential commodities for the country. As a result the importer is facing a severe crisis in their business. Mandatory reserve: Banks need to reserve huge amount of money to maintain CRR and SLR. As it is mandatory duty of them. BB has recently increased the rate of CRR and SLR as result the problem of liquidity crisis has been aggravated recently. Government credit: To decrease the deficit budget unit govt. are taking loan from commercial banks. And this thing create extra burden to our banking sector and it cause more liquidity crisis in that sector. Inflation: The liquidity crisis of the banking sector has been accelerated by the increased amount of inflation, thus increasing the price of overall commodities for general people. To keep pace with this inflationary effect, the people withdraw savings from the banks and use this fund for their transaction expenditure. As a result bank faces liquidity crisis. Non-recovery loan: the overall percentage of recovery loan is very alarming. And this is another important reason to increase the liquidity sector of commercial banks. Proposed budget: the proposed budget create a liquidity in the banking sector due to its over-reliance on domestic borrowing for implementing the annual development program.

Macbeth--a Tragic Hero Essay -- essays research papers

MacBeth In the play Macbeth by William Shakespeare, the character of Macbeth is discovered to be a classic example of a tragic hero. Macbeth is a very ambitious and courageous person who lets three main things turn him into a violent individual. Two of the points, which most greatly contribute to Macbeth’s fall, are the prophecy, which were told to him by the witches, and how Lady Macbeth influenced and manipulated Macbeth's judgment. These two factors along with his tremendous ambition to be king is what caused him to fall from a noble man who was loyal to his king to a violent man who would kill his king to become king! The prophecies, which were told by the witches, was one of the factors that contributed to the fall of his character. If the witches would not have told him that he was going to become the Thane of Cawdor, Thane of Glamis, and King of Scotland, maybe Macbeth would not have went on this killing rampage and maybe order would have still been in Scotland. The only thing the prophecies did was, boost Macbeth’s ambition to be king and to control the future. When the witches told Macbeth all these good things, Macbeth felt as if he could not be beaten. He felt as if every thing was going like he wanted it to. That is until he hears the apparitions. The influence of Lady Macbeth also contributed to the fall of Macbeth’s character. Lady Macbeth's character in the beginning reveals that she is a lovable person. We find out later that in actuality Lady Macbeth was...

“Dead Poets Society” essay Essay

What ideas about discovery are conveyed by Peter Weir’s ‘Dead Poets Society’ and one other text? The process of discovery has the ability to greatly impact an individual resulting in them having new ideas and perceptions on themselves and others. These ideas differ for all individuals as each has their own experiences and develops from them in unique and personal ways. This is clearly evident in the film ‘Dead Poets Society’ by Peter Weir as it is a text which significantly focuses on the concept of contrast. Throughout this concept viewers are allowed an in-depth demonstration of the protagonists Neil Perry and Todd Anderson’s negative and positive experiences which have been caused by their strive to achieve individualism after a new English teacher John Keating introduces his pupils to poetry and free thinking attitude. ‘Firework’ a song co-written and performed by Katy Perry is also a text which conveys that discovery is a proc ess that can lead to enlightenment and enable one to be more acceptant of who they once they disregard the socially constructed expectations that mass media communicates. Throughout Perter Weir’s ‘Dead Poets Society’ viewers are able to understand that discovery itself is a process of transformation that can lead to new ideas which in turn have positive effects on an individual. This can be seen in the scene where Professor Keating educates his students the act of conformity. When Keating states its definition as â€Å"the difficulty of maintaining your own beliefs in the face of others† the audience are able to identify the contrast between the professor Keating and principal Nolan’s attitudes and values towards educations throughout the mise-en-scene displaying Nolan in a small, dark and mysterious room caged by the large steel poles representing the strict and prestigious nature of the institution. This allows the audience to realise that the students are able to better develop their skills when allowed to be free from the forces of conformity the institution brings. When the students are told to find their â€Å" own walk† it clear that they do so to achieve becoming their own unique individual. Furthermore, during the ending of the film a full shot is utilised to capture the majority of students standing on their tables portraying the extent to which professor Keating has made an impact on his pupils. Earlier in the film Keating too stood on his table to â€Å"remind himself to look at things in a different way† hence it can be said that his student are following in his footsteps allowing the professor to depart from  the academy without any regret. Even though discovery may lead to new understandings and perceptions these may not result in positive ways but will also have the ability to result in negative outcomes for both individual and those closes by .As a result of Keating’s newly introduced philosophies, protagonist Neil Perry further endeavours to fulfil his passion and desire to become an actor however does so by forging his father’s signature on a consent form that would allow him to perform his act. When Neil’s father objects to him p ursuing his dreams, he is told that he will â€Å"go to Harvard and become a doctor†. Through the use of the low camera angle looking up towards his father, strong facial expression displaying authority and superiority are apparent. As a result viewers are able to comprehend that Neil is in no position to change or even slightly alter his father’s decision. However, when Neil’s mother advises that he â€Å"get some sleep† a close up of the individuals face presents a mysterious and worrisome smile resulting in the creation of suspense and confusion in the audience. The mise-en-scene displaying a weak and still hand behind a table centimetres away from a gun, viewers are able to reach the tragic conclusion of Neil Perry’s death in a confronting and unexpected way. ‘Firework’ a song co-written and performed by Katy Perry is a text which significantly exemplifies the experience of discovering something that has been concealed by of society and in particular the expectations that are constantly forced upon individuals through mass media that must be disregarded to proceed to the new finding. The music video features a number of characters overcoming numerous social issues such as body image, homosexuality, bullying, the effect of conflict between parents on their children and the acceptance of having a medical illness. Throughout the chorus the term â€Å"firework† is used to symbolise the spark inside all individuals that must first be â€Å"ignited† or in other words believed in to enable them to achieve their goals and accomplish their dreams. Additionally, fireworks are used as visual metaphors to represent the time when one becomes enlightened and acceptant of who they truly are regardless of what society expects of them. In conclusion, both texts ‘Dead Poets Society’ by Peter Weir and ‘Firework’ by Katy Perry complement each other in the sense that they both successfully provide the audience with diverse concepts and ideas of discovery. Whether they may be negative or positive,  each educates viewers in having varying ideas about the consequences that may be caused by ones decision after they access new, original understandings and perceptions of themselves.

Talented Tenth

The Talented Tenth by W. E. B. Dubois is a prime illustration of the twentieth century’s evolving opinions and problems. Dubois aids in demonstrating the developing propositions that helped inspire new advancement in the area of revitalizing the black race. The Talented Tenth was a speech intended to identify and explain the role of the ‘talented ten percentile’ of the black race in relation to its evolvement. It helps confirm the situation and its dire need for improvement. Dubois suggests that the black’s way of life could be positively adjusted by constructing a group of blacks composed of the top ten percent of ‘exceptional’ men. These men would be college-educated and would assist in renovating the somber state of the black race. They would aid in leading the blacks to salvation, through illuminating and validating their intellectual capability to whites. Proving this would also include Dubois’s intention to not only educate the blacks, but to enhance their sense of purpose and the character of each individual. Therefore, whites would have been exposed to the blacks competence in life, through Dubois’s ‘talented tenth’. This draft provided an idea that if pursued, an example and goal for black people would be available. The example, the ‘talented tenth’, would positively affect the lives of both whites and black. Therefore, Dubois’s speech was an indispensable document in the twentieth century. The Talented Tenth was a textbook model of the twentieth century on many levels. It clearly identified the problems, methods and suggestions to evolution to a positive way of life for the black race. What the ‘talented tenth’ consisted of and how it would carry the race to a better way of life were also discussed and analyzed in Dubois’s speech. The Talented Tenth compacts the twentieth century’s problems, solutions, ideas, and opinions into a neat package, making it a key literary draft in the history of the America.

Incan Empire Essays

Incan Empire Essays Incan Empire Essay Incan Empire Essay Afghanistan Opium Production October 1347, the Europeans were greeted with the black plague which wiped out about one third of the whole population in Europe nearly 20 million people. (History) Far before that in about 3400 B. C. the cultivation of the new age plague was being planted by the Mesopotamians which is known today as Opium. Present day, Afghanistan controls nearly 90% of all opium growth and distribution which is a $65 billion market. (Sites) Opium is a dried condescended form of poppy Juice which has a narcotic effect and if used in large doses it may be poisonous. Opium is most opularly found in Heroin, which is a street drug that was once used to sedate soldiers in war. Today Heroin controls the lives about 15 million addicted users worldwide, and in Afghanistan alone about 1 million users. This is due to the availability and cheap price of the drug throughout Afghanistan. (Sites). Just in the past three years Afghanistans poppy industry began resurfacing. And with Afghanistans ever increasing cultivation of the opiate producing poppy plant, we are seeing the effects of the cultivation and drug use getting worse. Thus making Afghanistan the biggest opium producer today. Addiction is a common thread for mankind everybody craves some form of something. Ranging from that cup of coffee you drink every morning to the television programs you watch at night, theres always a void that needs tending too. In Afghanistan however, the voids they face differ greatly from most Americans. Notoriously known for their rap sheet of wars the people of Afghanistan have been plagued by terrorism and the failure of their government for years. Creating a poverty ridden war traumatized environment for people to live in. Causing voids we as Americans so much take for granted such as income, clean water, and food. These everyday burdens have a heavy toll on the physical and mental well-being of many. Belittling them to succumb to the control of the pain killing derivatives of the poppy plant. Opium is no stranger to the afghan people, many users today have been addicted to the drug for years. l started to use the drug for pain relief after my husband died. says Mesoma, a 25 year old woman from Kabul, Afghanistan. (Cohen) That very response seems to be the common thread between addicts who try opium for the first time. It seems for a majority of users, opium helps them cope with something they lost. But why opium? And not a doctor prescribed drug? According to the World Health Organization or WHO Afghanistan has one of the worst health care systems worldwide. This is due to underfunding and neglect to their health care program, which has been an ongoing theme for years. (WHO). In saying that without the financial backing of the government for health care and the already struggling economy, many people dont have the money to treat their physical and mental illness. Which is when they turn to the cheap alternative heroin which is sold by the half gram for about $4 U. S. (Cohen) Ironically the same thing thats helping addicts ope with their problems is in turn causing them bigger problems in the end. A prime example is a 28 year old addict name Reza who was also a part of Anna o en CNN news report. Reza nad this to say using drugs made me leave my nome and my family, if I didnt use drugs I would have a family and a good life. Reza turned to drugs after a so called bad friend introduced him to heroin a year ago and hasnt stopped ever since. His last words for cameras were l would like to give up but at the moment I cant. (Cohen) Reza like many users has become so addicted to the potency of heroin that he no longer has control over the drug . With no money for food or the necessities to live addicts like Reza are beginning to flood the streets of major cities and abandoned buildings to find some type of shelter where they can shoot up and get high. As it stands it is estimated that one million or eight percent of Afghanistans population is addicted to opium. Lumahieu) And the thirty six percent increase of poppy cultivation could be to blame for this spike of users. And the worst is yet to come according to Gwen Lighter an author for the Moscow Times, she reports that after all foreign military forces depart in 2014 Opium will become the eading economic activity in Afghanistan. (Lighter). When this happens Afghanistans already struggling counter narcotics program will be under more scrutiny by farmers and Taliban and wi thout the backing of foreign forces. This may cause another potential rise in addicts due to the strengthen corruption within the Taliban and government. One potential solution thats got the world leaders stirring is the possibility of a Joined force operation of two countries such as Russia who has one of the worst Heroin addiction problems and the US to go in and defuse all turmoil appening in Afghanistan surrounding the Opium plague. (Lighter) The actuality of this actually happening is unknown. One thing we do know is as long theirs money to be had the opium will never stop flowing. Opium production in Afghanistan annually rakes in about $2 billion, which makes up about a tenth of Afghanistans economy. (Quraishi) What makes up Afghanistans rapidly growing opium production are farmers, the Taliban, and corrupt government officials. Afghanistans opium production first relies heavily on farmers. Before poppy, Afghanistan had their fair share of wheat farmers. But once they found out that poppy could make them 10 times more money than wheat could they began growing poppy. In 2012, there were about 200,000 farm families that grew 90 percent of all the worlds opium. Quaraishi) And with the rapid increase within the past year the number of farm families may have significantly risen. The average bottom of the business farmer makes about $2,500 which is still more than most Afghanistan families earn. Which is why many farmers are turning to the Taliban for help. In the documentary Opium brides they share stories of farmers who borrow money from rug lords to manifest thei r own poppy in hopes of earning money for their families. But when the government driven eradication programs come in to sweep out their crops they become in debt with the drug lords. When this happens and the farmers cannot pay back debts the Taliban begin kidnapping the farmers daughters to sell as brides for the Taliban. (Quraishi) Many farmers are outraged about the eradication because of the debts they will have to owe. Some farmers even believe that the same officials eradicating their crops are the ones splitting up seeds among themselves to sell. It is a harsh reality but farmers need to do what they have to, too survive. While, the poppy production funnels in $2 billion annually for the country. The rest of the $4 billion of the $6 billion industry is being put into the hands of the Taliban who control these grow ops and heavily tax and drive up opium prices tor buyers outside of the country. With this money the Taliban can continue to strengthen their forces and become an ever lingering problem within the Afghanistan community. Making them a more lethal threat too many including the US. The worse part about all of this s that the government is in on the whole thing, making the issue more difficult to fix. Based upon my investigation of the Opium problem in Afghanistan I see two trends that for see this industry to grow more than it already is. The two main reasons for this go back to the backbone of what makes up this business, the money and the addicts. The demand of Opium throughout the world will never stop growing for the simple reason of addiction. Once addicts begin using its a known trend throughout my investigation that is extremely hard to shake. With that said the demand will forever stay high. Making for virtually a never ending need of opium. Meanwhile suppliers or Afghanistan at this rate cant stop because they got the bitter sweet taste of income. Which feeds not only the corrupt but the country as a whole. They would be looking at a 10 percent decrease of national income to their which would be a terrible blow to an already struggling economy. Which brings me to the conclusion that this problem will forever linger throughout the existence of Afghanistan. In saying that although the opium market will never be stopped, the efforts to slow down opium production and addiction is being discussed critically worldwide today. Bibliography 1. Black Death. History. com. A Television Networks, n. d. Web. 03 Nov. 2013. 2. Sites, Kevin. Afghanistans Opium Plague. VICE. N. p. , n. d. Web. 03 Nov. 2013. 3. PSS. PSS, n. d. web. 05 NOV. 2013. 4. Norland, Rod. Opium Production in Afghanistan. Ny Times, n. d. Web. 03 Nov. 2013 5. ZAFAR, MORWARI. Oblivion In Afghanistan. New Internationalist 442 (201 1): 27-31. Academic Search Premier . Web. 19 Nov. 2013. 6. Afghanistan. WHO. World Health Organization, n. d. Web. 17 Nov. 2013 7. United Nations. Drugs and Crime. Afghanistan Opium Survey 2013. By Jean-Luc Lumahieu, Sandeep Chawla, and Mohammad Ibrahim Azhar. N. p. : n. p. , n. d. United Nation Office of Drug and Crime. United Nation Office of Drug and Crime. Web. 19 Nov. 2013. 8. Lighter, Gwen. Looking for the Reset Button in Afghan Opium Fields. The Moscow Times. N. p. , 18 NOV. 2013. web. 19 NOV. 2013. 9. opium Brides. Dir. Najibullah Quratshi. PSS. PSS, 03 Jan. 2012. Web. 18 Nov. 2013.. 10. Holzehu, Nicolas. Addict Smokes Heroin off Tinfoil. [Online image]. Flickr. com. Winter 2010. Thurs 16 Nov. 2013 11. Howard- Gibbon,J. A. Orientale Poppy. [Online image] namethatplant. wordpress. com. 23 May 2010.

Worst Roommate Ever How to Get Along and Co-Exist

Worst Roommate Ever How to Get Along and Co-Exist Many times, you dont get to choose your roommate if you live in a dorm. While its possible to change rooms or request a new roommate, the process is difficult and can only be used if theres a serious problem. So before you track down the RA and stir up a world of drama, try some of these tips to get along. Clear The Air The first step to getting along with your roommate is to clear the air and get all the past drama out of the way. This is best accomplished if you take the first step and begin with a peace offering. Whether its picking up their favorite take-away dinner or just sharing a bottle of wine, approach the discussion with an open mind and a smile on your face. Be prepared to take responsibility for anything youve done to make the problem worse – this isnt an argument to be won, its a way to simply clear the air and start fresh. You Dont Have to Be BFFs Theres always a vague notion that your college roommate will become your new Best Friend. The two of you will embark on this journey of personal, spiritual and intellectual growth, a bond will form and youll be developing a friendship that nurtures you for the rest of your life. While TV movies and sitcoms paint the picture, the reality is that most students go through at least one year of living with someone they simply cannot stand. Accept that you dont have to like each other – you just have to live together. Set Clear Boundaries Once youve cleared the air and accepted that the two of you dont need to become besties, you can lay down some clear boundaries. You cant stand it when your roommate lets their dirty laundry pile up so high the place smells like a giant armpit and your epic World of Warcraft sessions drive them up the wall. So your roommate agrees to do laundry more often or get a hamper with an airtight lid and youll need to start using earphones and not shouting at the screen when you play. Be willing to compromise and be willing to get everything out in the open now. Dont nitpick or try to force your roommate into conforming to everything you want without being willing to make some changes yourself. The goal is to find a compromise – a way for the two of you to share the same space, nothing more. Discuss the problems youve had as well as potential problems. Set up clear and definitive rules for drinking or smoking in the room having overnight guests noise levels for music, TV, video games, etc keeping the room clean If the thought of discussing any of this makes you uncomfortable, just imagine how uncomfortable youll be when your roommate decides to play Rock Band at 3am. Get Moving One of the simplest ways to deal with not wanting to be around your roommate is, of course, to just not be home when they are. If possible, stagger your classes for the afternoon if theirs are in the morning. Work odd shifts, hang out with friends more often or just get out and have fun on campus. If youre not naturally an active our outgoing person this may be difficult at first but spending less time in your room and more time outside will probably make your college experience better all around. Consider it a Life Lesson Getting along with people is something youll have to do for the rest of your life. While its unlikely that youll have to live with someone you dont like once youre out of college, learning how to deal with a difficult person without constant conflict is a skill that will serve you well for years to come. Its also important to know when to cut your losses. If the problem you have with a roommate involves them bullying, harassing or otherwise directly interfering with your life then its time to move from diplomacy to decisive action. Never attempt to act on the issue yourself. Immediately enlist the help of your RA or other dorm administrator to handle it. Typically problems with a roommate dont escalate to that point and learning how to handle difficult people can be an invaluable skill in the future. Learning to deal with a difficult roommate in college can easily hone diplomatic skills that will allow you to withstand even the most irksome work colleague in the future. Dealing successfully with a difficult roommate is a lot like dealing with difficult family members – you dont get to choose them but you do have to put up with them. Luckily for you, the time youll spend with a roommate will come to an end eventually but those bothersome family members will still turn up for Thanksgiving at Aunt Doras. How have you solved roommate problems in the past? Share your advice!

Prostate Cancer Essay Example | Topics and Well Written Essays - 750 words

Prostate Cancer - Essay Example Significantly, prostate incorporates gland cells that produce some of the seminal fluid and this fluid protects and nourishes sperm cells in semen and supports the ejaculatory ducts, or sperm tubes. The growth of the prostate normally continues till man reaches adulthood and it is maintained after it reaches normal size as long as male hormones are produced."Prostate cancer begins most often in the outer part of the prostate. It is the most common cancer in men older than age 50.In most men, the cancer grows very slowly. In fact, many men with the disease will never know they have the condition. Early prostate cancer is confined to the prostate gland itself, and the majority of patients with this type of cancer can live for years with no problems." (Prostate cancer) In certain cases, prostate cancer may spread from the prostate to nearby lymph nodes, bones or other organs and such spread is generally called metastasis. It is also essential to note that most prostate cancers originate in the posterior prostate gland, while some others start off near the urethra. As the US National Institute of Health suggests, the estimated new cases and deaths from prostate cancer in the United States in 2009 are: new cases of 192,280 and deaths of 27, 360. According to some important surveys, there aremore than2 million American men currently living with prostate cancer. The given data for the year 2009 in the US indicates the relevance of further researches and medical treatment for prostate cancer and this paper makes a reflective analysis of some vital elements of the prostate cancer. In a profound analysis of the prostate cancer, it becomes lucid that it is mainly found in older men, compared to younger ones, and the prostate may get bigger and block the urethra or bladder, when men grow old. Such phenomena within the reproductive system of elder men, in which prostate gets bigger and block the urethra or bladder, will cause difficulty in urination or it will interfere with sexual function. This condition called benign prostatic hyperplasia (BPH) can be corrected through surgery and it is not cancer, although the symptoms of benign prostatic hyperplasia or of other problems in the prostate will be similar to symptoms of prostate cancer. "Possible signs of prostate cancer include a weak flow of urine or frequent urination. These and other symptoms may be caused by prostate cancer. Other conditions may cause the same symptoms." (General Information about Prostate Cancer) It is important to consult a doctor if any of the following problems occur, as it may indicate prostate cancer. Such signs include weak or interrupted flow of urine, frequent urination (especially at night), trouble urinating, pain or burning during urination, blood in the urine or semen, a pain in the back, hips, or pelvis, and painful ejaculation. It is important to comprehend that prostate cancer is one of the most common diseases in the US and the curability of prostate cancer is based on how immediately one identifies the disease. Significantly, the 'cure' rates for prostate cancer, similar to all cancers, describe the percentage of patients likely remaining disease-free for a specific time and it is common that, the earlier

Branding for the UK Youth Market Research Proposal

Branding for the UK Youth Market - Research Proposal Example A degree of understanding with regard to their broad interests in relation to how they spend their money will also need to be appreciated. In particular whether there is a holistic group product awareness and market for brands like Nike or Sprite etc. Within this research framework questions relating to how the prevention of product consumerism like tobacco and alcohol work effectively or whether campaigns for drink and smoking awareness prove ineffective for most young people. This should conclude whether current marketing is acting responsibly, towards the needs of young people as well as what the real motivators and trends of the average young person are where branding is concerned. This will provide a comprehensive definition of what is meant by branding and outline the general position of the current youth market in comparison to fifty years ago. This section will provide an overview and a context for the chapters ahead. The literature review will demonstrate the types of sources that were utilised for the purposes of researching and demonstrating the findings presented within the dissertation. This will include a comprehensive analysis of all the key references that have been used to argue the points under discussion within this thesis. As a means of setting the context withi... issertation will use a variety of resources including text books, research papers, journals, relevant articles and web resources in order to support the arguments for discussion. Total length for the Literature Review should represent 25% of the dissertation As a means of setting the context within which a changing market has evolved and is still developing Bill Osgerby's innovative Youth Media. This text explores Youth culture and the media, the 'Fab Phenomenon', representations, responses and effects of the media on young people. It also focuses on lifestyle, culture and identity. The Journal of Consumer Behaviour offers a number of useful and relevant volumes that provide primary research findings, including Uncovering the links between brand choice and personal values among young British and Spanish girls by Anne Dibley and Susan Baker. Their paper presents empirical research relating to specific areas of branding, including how snack brands can satisfy particular young female values amongst 11-12 year-old British and Spanish consumers. Links between brand choice and personal values amongst the young are analysed and proved legitimate; particularly in relation to associations with fun, excitement and friendship. The Art of Digital Branding By Ian Cocoran, is a very up to date text discussing the art of digital branding for the benefit of contemporary audiences. It looks at how different colour schemes, site maps and menu formats can work effectively at engaging with different people to satisfy different needs and comments on the challenges of the changing morals of youth. Similarly Matt Haig looks at the phenomena of modern methods of marketing to the young in Mobile Marketing: The Message Revolution Which essentially discusses the powerful and direct method

Isaac Newton on essence of God Essay Example | Topics and Well Written Essays - 500 words

Isaac Newton on essence of God - Essay Example First was the admission that there are no causes of natural things that are true or sufficient in explaining their appearance (Newton, 54). The second rule is that due to lack of truth and sufficiency in the explanation of appearance of things, same natural effects must be assigned to the same cause. Here, he gave the example of how man and beast respire as well the difference of light from culinary fire and that from the sun. Third example was that of qualities belonging to bodies that humans can have access to during experiments and therefore such qualities can be esteemed as the universal qualities for all bodies. From this rule he deduced that all bodies are impermeable and are movable, endowed with some powers that help them in resisting motion (Newton, 54). In addition, all bodies gravitate towards the earth with a proportion of their quantity of matter. Examples of such are the way the sea gravitate towards the moon or the motion of planets towards each other. According to Newton, God is the overall creator of the universe. He states that â€Å"this most beautiful system of the sun, planets and comets could only proceed from the counsel and dominion of an intelligent and powerful Being.

Reading About The Freedom Writers English Language Essay

Reading About The Freedom Writers English Language Essay When someone thinks of freedom writers, they instantly think of the movie that was made in 2007. Most people dont even know that the movie was based on a true story. In the 1990s, a new schoolteacher by the name of Erin Gruwell decided that her curriculum needed to be changed. Erin wanted to inspire low-achieving students. Instead of teaching the students about subjects that they dont care about, she handed out journals and asked the students to write about their own lives and the struggles they have been through. Erin knew that all the students didnt like her and she wanted to not only be a teacher, but to be a friend to her students. Making a connection to her students was hard, but she knew that something would be able to get to them, and that was to connect her work to the lives of the students. Stories and plays such as Shakespeares Romeo and Juliet and Anne Frank were presented within the classroom. The students could relate to these stories because just like in Romeo and Julie t, there were gangs. In Anne Frank, there was racism and death. After reading about The Freedom Writers, to words that stand out to me are racism, gang violence and struggles during school and at home. At the time, education was strict because that was the only way to succeed in life. A quote that was stated by one of the writers says, Ive lost many friends, friends who have died in an undeclared war. By analyzing this quote, I feel as if this writer is talking about their experience with gang violence. Because of gang violence, most, if not all, of the writers have to have their guards up. They never know when a gun rampage might begin. Most of the writers were already in a gang because they had no choice. They didnt know what was right from wrong and even their families were in gangs. If they didnt have family, they would go into a gang and make a family. Being in a gang has affected teens way of learning while in school. Their focus is not on school work. Gangs also caused more racism during school. In most of the classrooms, the students were all separated into their racial groups. These groups affected the way the students felt because if they werent a certain type of race, then they werent allowed in. This made it hard for students to ask for help in classrooms because they were in a different group. After reading through the diaries, anyone can understand why and how the writers have overcome their obstacles. To succeed in life, they had to be more open minded and not judge people without knowing them. Its crazy to read the diaries and see how difficult it was to live in a life where you could only talk to people that were in your group, or judging people who I dont even know just because they are different. When someone thinks they have an awful life now, itd good to look back on how the lives of the writers were because it helps us realize that we actually do have a great life and we should be grateful for all of the opportunities we get to take. Being able to go to school, get an education and have friends of many racial groups is an honor. One of the most interesting stories that involved the Freedom Writers was The Diary of Anne Frank. This story was introduced to the writers in the classroom to help them realize that there is someone out there who has it just as bad as they do. Anne Frank had to deal with the Holocaust which was when Germany killed pretty much all of the Jews. Anne Frank fortunately made it out alive because Miep Gies helped hide Anne Frank. Miep Gies actually got out alive as well and was able to write about her experience in the Concentration Camps. The writers were so interested in this book that they just had to meet Miep Gies. They actually raised money and worked together and in the end, they get to meet Miep Gies. Her story touched the hearts of the students and that moment changed their lives forever. Statistics say that during this time, most if not all of the students did pass high school and even move on to college. They honestly didnt think that they would be able to pass because no one believed in them, until Mrs. Gruwell came to teach their classes. I dont blame the students either. Imagine being in a poor neighborhood where all around you are gangs and every night you cant sleep because you hear gun shots. Your family never graduated from school or maybe you have no family to look up to. How in the world could anyone believe in themselves when no one around them cared enough to help them? The Freedom Writers, in my opinion, is probably one of the greatest stories in human history. It not only tells people a little bit about the Holocaust and how it affected many people, but it also lets people know that there are people out there who are suffering and we dont even realize it. I know for certain that most people dont even go in a down town area because they know that there are trashy and poor people who live there. They dont even get the chance to let those types of people explain their story and how they ended up there. Most teens dont have the ability to get a good education like most upper classmen do. After reading about and even watching the movie about the Freedom Writers, it has shown me that people need to give other people a break and not judge anyone just by looking at them. Since the Freedom Writers actually happened, most of us are accepting people of other races and more people are getting educations. In our society, we cant get anywhere without an educati on. From personal experience, The Freedom Writers is actually an inspiring story for young people like me. This story is being read in classrooms all around the world still today. The journals that were written by the students in the classroom, was actually made into a book and is inspiring people all around the world to do better for themselves and for others. After the story of the Freedom Writers leaked out, a foundation called The Freedom Writers Foundation was formed. Its a non-profit organization that was created to inspire young, underprivileged students to pick up books instead of guns and knives. One of my favorite quotes from The Freedom Writers was, When you die, do you think its going to matter if you were a gangster? If you had swag? If you dressed a certain way? Youre dead and youre going to rot. And when you rot, no one is going to remember you because all you left behind in this world was something no one cares about. This quote was stated by Erin Gruwell and this quote should be said to every student thats in school. A lot of people act or dress a certain way to become popular or to stand out, but thats not going to get them anywhere in the world. No one cares how good you look in the real world; its how good you handle situations that are thrown at you. The Freedom Writers is one of the most known stories in American history. http://www.wsws.org/articles/2007/jan2007/free-j27.shtml http://www.chasingthefrog.com/reelfaces/freedomwriters.php http://michaellmaxwell.hubpages.com/hub/Freedom-Writers-Diary-A-True-Story http://www.aish.com/j/f/48942031.html http://www.myhero.com/go/hero.asp?hero=e_gruwell http://en.wikipedia.org/wiki/Freedom_Writers_Foundation http://pinterest.com/pin/210613720044334735/

Slaughterhouse-Five :: Literary Analysis, Kurt Vonnegut

Slaughterhouse-Five, by Kurt Vonnegut was an anti-war book about the bombing of Dresden. The main theme of the book seemed to be fate, or that nobody has free will. Throughout the book, Billy, is randomly traveling in time. Whenever he has the opportunity to make a choice that would seem like the right, or intelligent thing to do, he does not, as he does not have the free will to make that choice. This also leads to Billy not caring about many things, knowing they will happen no matter what anybody does. As explained on the planet of Tralfamadore, Billy can not make any choices. The Tralfamadorians tell him that he lacks free will, saying "Only on Earth is there talk of free will" (109). One of the Tralfamadorians also said they were "trapped in another blob of amber" (108), referring to the fact that neither he or Billy can change anything in life, and that everything has been, is, and will be the same. The Tralfamadorians also know how the end of the universe will come. They will be testing their rocket fuel, and it will fail and destroy the entire universe. When Billy hears this, he asks "isn't there some way you can prevent it?" (149). The Tralfamadorians tell him that they cannot change it, as the pilot has always done it, and always will do it. This is likely when Billy finally loses all belief in the idea of free will. A main example of fate would be when Billy is on an airplane. In Slaughterhouse-Five, it states that "Billy, knowing the plane was going to crash pretty soon, closed his eyes, traveled in time back to 1944" (198). Soon after, "the plane smacked into the top of Sugarbush Mountain in Vermont. Everyone was killed but Billy and the copilot" (199). Instead of doing anything about it, Billy just waits for the plane to crash. If Billy had free will, he would have tried to warn the others on the plane, or not gotten onto it at all. Another good example of the lack of free will would be when Billy is about to die. Normally, someone would care about their death, but Billy does not. He locks up a tape in a safe-deposit box, saying "I, Billy Pilgrim, will die, have died, and always will die on February thirteenth" (180). Before he dies, he is giving a speech, and he knows that he will be assassinated.

Analysis of “The Yellow Wallpaper”

CHARLOTEE PERKINS GILLMAN THE YELLOW WALLPAPER (1892) The cult of true womanhood defined women as â€Å"ladies†(pure, diligent). When we talk about American woman, we have to specify their religion, sexual orientation, race, social class (it is therefore essentialist to talk about â€Å"women† in general. Depending on the group which they are in, certain coordinates are applicable. The Yellow Wallpaper is about a white, protestant, heterosexual woman at the end of the 19th century in the higher middle class. Gilman wanted to obtain more freedom and in order to do so, she had to rebel against the most important institution oppressing her: MARRIAGE. 1) Nowadays, the typical happy family is outdated and doesn’t exist. Gilman lived at a time when the perfect family was imposed on women (spinsters and bachelors were frowned upon in protestant society). The upper class women were brought up with the sole aim of being good housewives and mothers. The idea of a woman rea ding a book was frowned upon in society and they were only encouraged to read moralising and exemplary tales (eg. The angel in the house). Young girls were accompanied by a â€Å"chaperone†, who had the role of looking after and policy them. The Yellow Wallpaper takes place in a Victorian house and attic which used to be a nursery. Spaces in the house were GENDERED (some spaces were meant for men and some for women: kitchen, sitting room for women and library for men. The upper stories of the house become a gothic territory: THE ATTIC = discarded things This space is exploited from a literary point of view, whereby women who don’t fit into the cult of true womanhood are enclosed /imprisoned (= old object that doesn’t work). The most important example of this is JANE EYRE (Mrs. Rochester is locked in the attic and dies in a fire so Mr. Rochester could Marry Jane, even though he became blind/She is imprisoned due to the colour of her skin. The husband can? t show her). This is a literary image and symbol to represent the fact that women become part of the trash in the attic, not valid for anything. In the Yellow Wallpaper, the fact that the attic used to be a nursery is significant. Her husband is a doctor. The story is written in the 1st person: apparent diary, which depicts/reports the protagonist? s descent into madness. Language tries to recreate her mental breakdown. Any woman in 19th century who might have shown a rebellious attitude to the patriarchal culture was considered to be mad). The Yellow Wallpaper is a short story. The woman in the ex-nursery is †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. . Everything that happens in the story must be understood figuratively. The doctrines (cult of true womanhood) that constructed what a woman was at the time are â€Å"cultural constructs†. Even children are culturally constructed . Our identity is changeable and flexible according to our context. Marriage is another social construct/fought against feminists. The nursery becomes a symbol of the attic (madwoman in the attic), in which women become invisible. ____________________________________________________________ ___________________________ *BOSTON MARRIAGES†two women lived together all of their lives, but were not considered as lesbians (society simply recognised the fact that women could live together and help each other). Homosexuality wasn’t recognised officially and would only be at the end of the 19th century. Oscar Wild was the 1st homosexual who was openly out. (1) Marriage is not an imprisonment for everybody. For white middle-class women in US it was a chance to legitimise them in society, while black women weren’t allowed to get married. How can she find a way to express herself? She writes on the wallpaper, because that? s the only paper left. Fashion the way we dress tells others about who we are: we are who we dress. We are guided by people who tell us what is in fashion and in the 19th century high class women were advised to wear certain outfits: corsets were controversial at the time because they deformed the female body. Women? s bodies were constructed by fashion. Bicycles gave women new freedom and so did â€Å"bloomers† – a way of giving women more freedom of movement. Catherine E. Beecher (1842) wrote novels and believed in the cult of true womanhood. She wrote about domestic economy. Feminism: a) of difference b) of equality Feminism of DIFFERENCE: Men and women are not the same (men-public sphere/ women – private sphere). Women are not inferior to men, they can achieve the same thing in different ways. Women are morally superior to men and take control of the house: Beecher? s ideas. Feminism of EQUALITY: Men and women should be equal in front of the law: suffrage movement. Feminism of difference was conservative but stated that women should be educated as their role would influence future generations (children). â€Å"American woman? s home†, â€Å"Art of cookery†. Women were taught to be good housewives. The family state and home was a heavenly kingdom on earth. Mothers were supposed to be self-sacrificing (mission: self-denial). Until the end of the 18th century women didn’t exist in terms of sex. Women were â€Å"deformed man† (clitoris=small penis, womb=2 aborted balls). Scientific discourse created sex and indoctrinated the world against women? s capacity. If women were â€Å"aborted men†, this meant that they would never have the intellectual capacity of men either. In the Yellow Wallpaper, the man is a doctor because they had the capacity to define women. The protagonist is defined by her husband? s scientific discourse. He has the power to identify what is happening to her and tell her what she is (nothing exists until doctors name it. ) We always find dichotomy: man-woman/night-day. If we believe that all women are feminist, this is an example of ESSENTIALISM. Not all women are the same: gender is a cultural construct and women are indoctrinated into behaving in a certain way. The author fights against MARRIAGE. She is a pre-feminist (feminism of difference). For a long time, the story has been considered as autobiographical (= confessional mode), as these sold books. In Protestant society, public confession was and is extremely popular. Confessional literature has always been sold well in the US and this is the reason that Perkins wrote† Why I wrote The Yellow Wallpaper†. Originally, the world â€Å"wallpaper† was hyphenated†wall† covered by â€Å"paper† (important connotations): 1st footnote. In short stories, everything is relevant. At the time of writing, women were considered as side of â€Å"hysteria†: that the womb was irritated/inflamed. People believed that when women behaved in a way that they weren’t expected to, they were sick (hysteria). Women were expected to fulfil some roles. This â€Å"irritation or the womb† made people believe that a woman? s reproductive system was at threat and might stop working. Because of this, reading was â€Å"dangerous† for women because it excited the mind and therefore the womb. At the time of writing, there was a physician who said that high-class women should have a REST CURE to relax. He forbade any kind of intellectual work(reading and writing), to go into a kind of lethargic state. The confessional tome of her introduction makes readers automatically believe her. Women found it hard to get credibility and a doctor told them nothing was wrong with them. They were expected to get married and have babies (live a life as domestic as possible). Gilman wanted to show people how important it was for white and high-class women to work. (white women were fighting against marriage as a bourgeoisie ethos at the same time , black women wanted to fight to be able to get married and embrace the ethos. In her introduction, all of the autobiographical information is false (she never was at the brink of insanity because of a physician? s advice. She also states that her literature is therapy, as it â€Å"saved† a woman after she read it. This is also false. ANALYSIS OF THE YELLOW WALLPAPER Title yellow: connotation of sickness – tuberculosis (yellowish: blood doesn ’t flow through your veins. ) Some people have interpreted the text as a criticism of Asian immigrants arriving on the shores of the west Pacific to work as railroad workers (S. fran. Bay – Angel Islan) Chinese â€Å"carved poems† about the clash between their expectations about the American dream and their reality. wall-paper: women enclosed by the paper 1st person narrator who tells the reader what she is feeling from the start to the end of the piece. Syntax becomes increasingly repetitive and we see a stream of consciousness, a non-mediated representation of thoughts. Progression in the story reflects mental breakdown of main character. (syntax, story) Biologism, essentialism way women are indoctrinated into patriarchal culture – brain washing). one expects that in marriage† she starts her role (perverted by patriarchal society). Later, she tries to fight against it, but there is no way to escape, so she goes mad. John doctor/scientist (against superstition) *scientific world has the power to define her: enemy (discourse) Surrounded by a male text who defines what is happening to her (hysterical tendency) (dead paper written and lost ). Sometimes it is easier for men to find a reason that they know (= prescribe a solution) than to find out the reason behind the problem and question their beliefs (doubt their own knowledge). She has 2 possibilities: to believe what they say or go against it (when problems arise) Forbidden to work not house work (upper-class) Contradictions expresses desire and says she is not permitted to do so. Anything she does, feels, wants, etc. Will be questioned by John and explained by science and rationality. John: logic, coherence, science, etc. Her: opposite Control in American society, the only way to rule is to control one? s desires. When we are out of control, we became responsible for our failures. If we are not successful, we lack self-control. Everything in society falls onto the shoulders of the individual. American dream: whatever you want, you will achieve. (worst possible thing: to be a loser) Our protagonist cannot understand that there are some things that are out of control. Clash between what she wants and the burdens of society. On the one hand, she cannot recognize that there are 2 confronting Johns: nice and loving/ controlling. To make us blame ourselves for the blame of others in the worst situation that we can find ourselves in. Nursery he infantalises her and deprives her of all responsibilities. At the top of the house mad oman in the attic (to hide her). Writing = LIBERATION Baby: John doesn’t allow her to be a wife or mother. Little by little, the paper becomes a protagonist and a reflection of the protagonist? s mind. As she is forbidden to write, she has to project her thoughts through the paper. * Page 652 She is projecting her fears, her deepest feelings, obsessions, repressions: a gothic story comes out using monsters, horrendous monsters. That creature is herself. She? s projecting herself on the paper. The paper becomes the text and the room is the symbol of her min, everything is torn (rascado/roto). There comes John? s sister†¦ : everything we? ve talked about (white, high class women), a very few women. Here we have the example that all women don’t think they have to rebel against this patriarchal system. John? s sister is like many other women, she is happy being indoctrinated in this patriarchal system. A woman against woman. The text makes it clear. The protagonist is the rebellious while the other is happy with the system. We can? t universalise. Enthusiastic housekeeper: maybe she? s single. She? s backing up her brother and she is not helping the protagonist. As we can see, not all the women were rebelling against that repression. * Page 653 John? s sister – Tennice : patriarchal –minded woman (cult of true womanhood). Conspires with other 2 male characters against protagonist (also believes her creativity and writing is making herself sick). no possibility of sisterhood or gender – solidarity because John? s sister condemns writing and is also the protagonist? s enemy. The challenge to break out of patriarchal society and not feel guilty is what drives her mad. Contrast between rationality that ruled society (=logic, symmetry, etc. and the female body (curves, illogical) Little by little, her syntax becomes more shortened, to represent what is going on in her mind. The protagonist is not strong enough to break through the layers that John has suppressed her in. She has to die within herself. She puts all of the burden on herself and is unable to escape from John. Rationally, she accepts what is happening, but physica lly, she cannot: clash. * Page 655 1st time she sees a woman in the paper. Bit by bit she feels more identified with the woman in the paper (journey of self-identification). The paper is a projection of her madness. In imagining things, we project our fears. The woman on the paper wants to escape and as the protagonist couldn? t get divorced (social class problems), madness was her only way to â€Å"free† herself. And it is like a woman: she says freely that the wallpaper is a woman. From now onwards: a progressive journey to self-identification and that means madness. The crazier she gets the more self-aware she becomes. Moon: signifies femininity Parallel movement: husband and sister-in-law look at her differently because she is losing ground and her stability (1st p. narrative). At the same time, she starts to distrust them. Process in crescendo. Pattern: patriarchal society In the end, she pulls down the patriarchal paper and is free but mad. * Page 660 The woman in the pattern was creeping and now she creeps. She? s narrating what the husband is doing. John is desperate. In the end: the door locked, he opens it later and he stops short: that is John? s vision. She is no longer a woman, she identifies with the projection of herself, woman escaping and creeping in the wallpaper. However, she has changed the meaning of that paper, she has achieved freedom. The paper is a way she got liberation – she is mad. Analysis of â€Å"The Yellow Wallpaper† CHARLOTEE PERKINS GILLMAN THE YELLOW WALLPAPER (1892) The cult of true womanhood defined women as â€Å"ladies†(pure, diligent). When we talk about American woman, we have to specify their religion, sexual orientation, race, social class (it is therefore essentialist to talk about â€Å"women† in general. Depending on the group which they are in, certain coordinates are applicable. The Yellow Wallpaper is about a white, protestant, heterosexual woman at the end of the 19th century in the higher middle class. Gilman wanted to obtain more freedom and in order to do so, she had to rebel against the most important institution oppressing her: MARRIAGE. 1) Nowadays, the typical happy family is outdated and doesn’t exist. Gilman lived at a time when the perfect family was imposed on women (spinsters and bachelors were frowned upon in protestant society). The upper class women were brought up with the sole aim of being good housewives and mothers. The idea of a woman rea ding a book was frowned upon in society and they were only encouraged to read moralising and exemplary tales (eg. The angel in the house). Young girls were accompanied by a â€Å"chaperone†, who had the role of looking after and policy them. The Yellow Wallpaper takes place in a Victorian house and attic which used to be a nursery. Spaces in the house were GENDERED (some spaces were meant for men and some for women: kitchen, sitting room for women and library for men. The upper stories of the house become a gothic territory: THE ATTIC = discarded things This space is exploited from a literary point of view, whereby women who don’t fit into the cult of true womanhood are enclosed /imprisoned (= old object that doesn’t work). The most important example of this is JANE EYRE (Mrs. Rochester is locked in the attic and dies in a fire so Mr. Rochester could Marry Jane, even though he became blind/She is imprisoned due to the colour of her skin. The husband can? t show her). This is a literary image and symbol to represent the fact that women become part of the trash in the attic, not valid for anything. In the Yellow Wallpaper, the fact that the attic used to be a nursery is significant. Her husband is a doctor. The story is written in the 1st person: apparent diary, which depicts/reports the protagonist? s descent into madness. Language tries to recreate her mental breakdown. Any woman in 19th century who might have shown a rebellious attitude to the patriarchal culture was considered to be mad). The Yellow Wallpaper is a short story. The woman in the ex-nursery is †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. . Everything that happens in the story must be understood figuratively. The doctrines (cult of true womanhood) that constructed what a woman was at the time are â€Å"cultural constructs†. Even children are culturally constructed . Our identity is changeable and flexible according to our context. Marriage is another social construct/fought against feminists. The nursery becomes a symbol of the attic (madwoman in the attic), in which women become invisible. ____________________________________________________________ ___________________________ *BOSTON MARRIAGES†two women lived together all of their lives, but were not considered as lesbians (society simply recognised the fact that women could live together and help each other). Homosexuality wasn’t recognised officially and would only be at the end of the 19th century. Oscar Wild was the 1st homosexual who was openly out. (1) Marriage is not an imprisonment for everybody. For white middle-class women in US it was a chance to legitimise them in society, while black women weren’t allowed to get married. How can she find a way to express herself? She writes on the wallpaper, because that? s the only paper left. Fashion the way we dress tells others about who we are: we are who we dress. We are guided by people who tell us what is in fashion and in the 19th century high class women were advised to wear certain outfits: corsets were controversial at the time because they deformed the female body. Women? s bodies were constructed by fashion. Bicycles gave women new freedom and so did â€Å"bloomers† – a way of giving women more freedom of movement. Catherine E. Beecher (1842) wrote novels and believed in the cult of true womanhood. She wrote about domestic economy. Feminism: a) of difference b) of equality Feminism of DIFFERENCE: Men and women are not the same (men-public sphere/ women – private sphere). Women are not inferior to men, they can achieve the same thing in different ways. Women are morally superior to men and take control of the house: Beecher? s ideas. Feminism of EQUALITY: Men and women should be equal in front of the law: suffrage movement. Feminism of difference was conservative but stated that women should be educated as their role would influence future generations (children). â€Å"American woman? s home†, â€Å"Art of cookery†. Women were taught to be good housewives. The family state and home was a heavenly kingdom on earth. Mothers were supposed to be self-sacrificing (mission: self-denial). Until the end of the 18th century women didn’t exist in terms of sex. Women were â€Å"deformed man† (clitoris=small penis, womb=2 aborted balls). Scientific discourse created sex and indoctrinated the world against women? s capacity. If women were â€Å"aborted men†, this meant that they would never have the intellectual capacity of men either. In the Yellow Wallpaper, the man is a doctor because they had the capacity to define women. The protagonist is defined by her husband? s scientific discourse. He has the power to identify what is happening to her and tell her what she is (nothing exists until doctors name it. ) We always find dichotomy: man-woman/night-day. If we believe that all women are feminist, this is an example of ESSENTIALISM. Not all women are the same: gender is a cultural construct and women are indoctrinated into behaving in a certain way. The author fights against MARRIAGE. She is a pre-feminist (feminism of difference). For a long time, the story has been considered as autobiographical (= confessional mode), as these sold books. In Protestant society, public confession was and is extremely popular. Confessional literature has always been sold well in the US and this is the reason that Perkins wrote† Why I wrote The Yellow Wallpaper†. Originally, the world â€Å"wallpaper† was hyphenated†wall† covered by â€Å"paper† (important connotations): 1st footnote. In short stories, everything is relevant. At the time of writing, women were considered as side of â€Å"hysteria†: that the womb was irritated/inflamed. People believed that when women behaved in a way that they weren’t expected to, they were sick (hysteria). Women were expected to fulfil some roles. This â€Å"irritation or the womb† made people believe that a woman? s reproductive system was at threat and might stop working. Because of this, reading was â€Å"dangerous† for women because it excited the mind and therefore the womb. At the time of writing, there was a physician who said that high-class women should have a REST CURE to relax. He forbade any kind of intellectual work(reading and writing), to go into a kind of lethargic state. The confessional tome of her introduction makes readers automatically believe her. Women found it hard to get credibility and a doctor told them nothing was wrong with them. They were expected to get married and have babies (live a life as domestic as possible). Gilman wanted to show people how important it was for white and high-class women to work. (white women were fighting against marriage as a bourgeoisie ethos at the same time , black women wanted to fight to be able to get married and embrace the ethos. In her introduction, all of the autobiographical information is false (she never was at the brink of insanity because of a physician? s advice. She also states that her literature is therapy, as it â€Å"saved† a woman after she read it. This is also false. ANALYSIS OF THE YELLOW WALLPAPER Title yellow: connotation of sickness – tuberculosis (yellowish: blood doesn ’t flow through your veins. ) Some people have interpreted the text as a criticism of Asian immigrants arriving on the shores of the west Pacific to work as railroad workers (S. fran. Bay – Angel Islan) Chinese â€Å"carved poems† about the clash between their expectations about the American dream and their reality. wall-paper: women enclosed by the paper 1st person narrator who tells the reader what she is feeling from the start to the end of the piece. Syntax becomes increasingly repetitive and we see a stream of consciousness, a non-mediated representation of thoughts. Progression in the story reflects mental breakdown of main character. (syntax, story) Biologism, essentialism way women are indoctrinated into patriarchal culture – brain washing). one expects that in marriage† she starts her role (perverted by patriarchal society). Later, she tries to fight against it, but there is no way to escape, so she goes mad. John doctor/scientist (against superstition) *scientific world has the power to define her: enemy (discourse) Surrounded by a male text who defines what is happening to her (hysterical tendency) (dead paper written and lost ). Sometimes it is easier for men to find a reason that they know (= prescribe a solution) than to find out the reason behind the problem and question their beliefs (doubt their own knowledge). She has 2 possibilities: to believe what they say or go against it (when problems arise) Forbidden to work not house work (upper-class) Contradictions expresses desire and says she is not permitted to do so. Anything she does, feels, wants, etc. Will be questioned by John and explained by science and rationality. John: logic, coherence, science, etc. Her: opposite Control in American society, the only way to rule is to control one? s desires. When we are out of control, we became responsible for our failures. If we are not successful, we lack self-control. Everything in society falls onto the shoulders of the individual. American dream: whatever you want, you will achieve. (worst possible thing: to be a loser) Our protagonist cannot understand that there are some things that are out of control. Clash between what she wants and the burdens of society. On the one hand, she cannot recognize that there are 2 confronting Johns: nice and loving/ controlling. To make us blame ourselves for the blame of others in the worst situation that we can find ourselves in. Nursery he infantalises her and deprives her of all responsibilities. At the top of the house mad oman in the attic (to hide her). Writing = LIBERATION Baby: John doesn’t allow her to be a wife or mother. Little by little, the paper becomes a protagonist and a reflection of the protagonist? s mind. As she is forbidden to write, she has to project her thoughts through the paper. * Page 652 She is projecting her fears, her deepest feelings, obsessions, repressions: a gothic story comes out using monsters, horrendous monsters. That creature is herself. She? s projecting herself on the paper. The paper becomes the text and the room is the symbol of her min, everything is torn (rascado/roto). There comes John? s sister†¦ : everything we? ve talked about (white, high class women), a very few women. Here we have the example that all women don’t think they have to rebel against this patriarchal system. John? s sister is like many other women, she is happy being indoctrinated in this patriarchal system. A woman against woman. The text makes it clear. The protagonist is the rebellious while the other is happy with the system. We can? t universalise. Enthusiastic housekeeper: maybe she? s single. She? s backing up her brother and she is not helping the protagonist. As we can see, not all the women were rebelling against that repression. * Page 653 John? s sister – Tennice : patriarchal –minded woman (cult of true womanhood). Conspires with other 2 male characters against protagonist (also believes her creativity and writing is making herself sick). no possibility of sisterhood or gender – solidarity because John? s sister condemns writing and is also the protagonist? s enemy. The challenge to break out of patriarchal society and not feel guilty is what drives her mad. Contrast between rationality that ruled society (=logic, symmetry, etc. and the female body (curves, illogical) Little by little, her syntax becomes more shortened, to represent what is going on in her mind. The protagonist is not strong enough to break through the layers that John has suppressed her in. She has to die within herself. She puts all of the burden on herself and is unable to escape from John. Rationally, she accepts what is happening, but physica lly, she cannot: clash. * Page 655 1st time she sees a woman in the paper. Bit by bit she feels more identified with the woman in the paper (journey of self-identification). The paper is a projection of her madness. In imagining things, we project our fears. The woman on the paper wants to escape and as the protagonist couldn? t get divorced (social class problems), madness was her only way to â€Å"free† herself. And it is like a woman: she says freely that the wallpaper is a woman. From now onwards: a progressive journey to self-identification and that means madness. The crazier she gets the more self-aware she becomes. Moon: signifies femininity Parallel movement: husband and sister-in-law look at her differently because she is losing ground and her stability (1st p. narrative). At the same time, she starts to distrust them. Process in crescendo. Pattern: patriarchal society In the end, she pulls down the patriarchal paper and is free but mad. * Page 660 The woman in the pattern was creeping and now she creeps. She? s narrating what the husband is doing. John is desperate. In the end: the door locked, he opens it later and he stops short: that is John? s vision. She is no longer a woman, she identifies with the projection of herself, woman escaping and creeping in the wallpaper. However, she has changed the meaning of that paper, she has achieved freedom. The paper is a way she got liberation – she is mad.